Sports Betting Media

Orioles' Trey Mancini drives home the winning run against the Angels on July 8, 2022. Both Mike Trout and Shohei Ohtani hit homeruns, to no avail. (Image: Julio Cortez/AP)

Streaming Sports is Getting More Expensive and More Complicated

The advantages of streaming sports are now at loggerheads with increasing costs and complexity. Media providers are coming out of the woodwork to stream sports, paying top dollar for exclusive rights. As a result, recreational fans and sports bettors, are paying more than ever to follow teams, using a complicated […]

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Pros and Cons of the Exclusive Apple MLS Streaming Deal

Apple just locked up the next ten years of MLS streaming rights. The US soccer league should net roughly $250 million per year from the exclusive streaming deal. While some matches will still likely air on television, Apple will offer all every single MLS match. There are some obvious advantages […]

Shivam Dube for the Chennai Super Kings (CSK) 23 run victory over the Royal Challengers Bangalore (RCB). Image (BCCI/IPL

Cricket’s IPL Media Rights Fetch More Than $6 Billion

In a series of recent auctions, the Indian Premier League (IPL) sold its media rights for more than $6 billion. The popular cricket league’s current media contract with Star India — a subsidiary of Disney — expires at the end of this year. Going forward, however, Disney will have to […]

The Toronto Raptors celebrate winning the 2019 NBA Championship after defeating the Golden State Warriors (Credit: Kyle Terada-USA TODAY Sports)
2022 NBA Finals

Biggest Underdogs to Ever Win in the NBA Finals

The NBA Finals has a long track record of bringing together the best teams and players in an annual clash for the NBA championship. But with 30 clubs starting each NBA season with a chance to make a run for glory, there has been no shortage of teams that have […]

The Chicago Cubs aren't allowed to play home games on Friday nights. Maybe that will change with Apple TV's new "Friday Night Baseball" coverage. (Image: Patrick Gorski/USA Today)

Apple Scores First Sports Deal with $85 Million Friday Night MLB Package

Apple has a new deal to stream MLB games on Friday nights. The exclusive $85 million, multi-year, contract marks Apple’s first foray into live sports coverage. Meanwhile, the news could give MLB players a bit more leverage in their ongoing CBA negotiations. There were rumors that Apple was in the […]

DAZN is one of the main players on the international broadcasting rights' markets. (Image: sportspromedia.com)

Billionaire Blavatnik’s Firm Injects $4.3 Billion into Sports Media Group DAZN

DAZN Group announced a $4.3 billion capital injection by billionaire investor Len Blavatnik’s firm. The British sports media company aims to expand into recreational betting, gaming and non-fungible tokens. The investment comes after Spain’s LaLiga sold its domestic broadcasting rights to Movistar and DAZN for $5.62 billion over five years. […]

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Super Bowl Ratings Rebound Amid Record Sports Betting

Super Bowl 56’s ratings rebounded, up 16.5% over last year. Nielson reported 112.3 million watched the big game on NBC’s television and streaming platforms. Meanwhile, both Nevada and New Jersey reported record sports betting totals for the event. The Los Angeles Rams pulled out a 23-20 victory over the Cincinnati […]

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The New York Times to Buy The Athletic for $550 Million

The New York Times plans to acquire The Athletic for $550 million. The acquisition of the sports media company solves two problems for the 170-year-old newspaper. The NYT’s sports coverage has always been thin. Meanwhile, the paper has been looking for ways to expand its digital subscription base. Buying The […]

Essential Quality won the 2021 Belmont in one of the year's great races. Fox Sports acquired the media rights to the third jewel of the Triple Crown starting in 2023. (Image: NYRA Photo)

FOX Sports Signs Eight-Year Agreement to Broadcast Belmont Stakes

FOX Sports and the New York Racing Association announced Wednesday that the network now owns the exclusive media rights to one of the jewels of the Triple Crown. FOX Sports acquired the exclusive media rights to the Belmont Stakes beginning in 2023. The eight-year agreement with the New York Racing […]

ESPN's gradual embrace of sports betting may pick up steam as it looks to license its brand to sportsbooks. (Image: Getty)

Disney’s ESPN Sports-Betting Deals Could Net $3 Billion

Walt Disney’s ESPN is looking to generate more than $3 billion in sports-betting licensing deals. Once reluctant to associate with gambling, the multimedia company has gradually changed its tune. Initially tentative to offer sports-betting content, the company is now looking to leap into ESPN-branded sportsbooks. According to the Wall Street […]

Floyd Mayweather may be "retired" from professional boxing, but he's still making a pretty penny as a social media pitchman. (Image: Instagram/floydmayweather)

Who Are the Top 12 Highest-Earning Boxers on Instagram?

Until the introduction of social media, the only time you’d be able to follow a professional boxer’s journey would be during a TV interview, press conference, weigh-in, or fight night. Now, thanks to platforms such as Instagram, we’re able to get an insight into the lives of the most formidable […]

The Mumbai Indians beat the Chennai Super Kings in a stunning 2019 final. Disney now owns IPL streaming rights. (Image: Robert Cianflone/Getty)

Disney Posts Upside Earnings Surprise Thanks to Cricket

Cricket and sports betting came up multiple times during Walt Disney’s earnings call on Thursday. It was a knuckleball for Disney analysts who normally focus on theme parks and movies. They failed to predict the impact of Disney’s newest revenue streams. Disney’s parks can’t operate at full capacity, due to […]

Steven and Alex Cohen used their Twitter accounts to interact with fans. The Mets owners, however, shut down his account after receiving threats in the wake of the GameStop saga. (Image: @MrMet)

How Sports Got Tangled Up in the GameStop Stock Wars

By now, most people have heard about the recent battle over a videogame retailer’s stock. But, few understand how the GameStop stock saga impacted sports and gaming. An MLB owner, a casino company — and even the Super Bowl — all became part of the drama. It all started with […]

NFL Wild-Card Weekend Ratings Sag Despite Expanded Format

NFL Wild-Card Weekend Ratings Sag Despite Expanded Format

The NFL’s expanded slate on wild-card weekend, with several networks opting to expand their footprint by simultaneously broadcast on alternate networks or streaming, did not yield a ratings bonanza. Instead, overall viewer numbers were down year over year and in some cases were the lowest in five years or more. […]

Entain CEO Segev Bounces for DAZN in Wake of Attempted MGM Takeover

Entain CEO Segev Bounces for DAZN in Wake of Attempted MGM Takeover

Entain CEO Shay Segev announced he is leaving his post less than a week after the company turned down an $11 billion takeover offer from online betting partner MGM. Segev said he’s headed to digital sports broadcaster DAZN and will join James Rushton there as a co-CEO. Speculation has run […]

College Football Playoff Viewership Remains Strong Even with Pandemic

College Football Playoff Viewership Remains Strong Even with Pandemic

While the NFL, NBA, MLB, and NHL have suffered rating sags since the COVID-19 virus touched down in the U.S. last spring, ESPN’s New Year’s Day bowl broadcast numbers remained steady compared with the previous six years of the format, averaging close to 19 million viewers across its pair of […]

Disney Bets on ESPN Plus Subscribers Paying More for UFC Pay-Per-View

Disney Bets on ESPN Plus Subscribers Paying More for UFC Pay-Per-View

UFC regulars will pay more to watch premiere fights starting Friday, as ESPN Plus will up its pay-per-view rates on select matches. The price increase coincides with parent company Disney’s focus on streaming services and partnerships with sports betting operations. ESPN’s streaming service is the exclusive broadcast home of the […]